Values selling, iPod & baiting Microsoft

Stumbled on this article how Steve Job is trying to bait Microsoft going into portable MP3 player market. As everyone jolly well knew, Microsoft also supplies the Window media player for Portable player but has yet to sank it's tooth into making the physical player. But why Steve want Microsoft to join into the fray when the MP3 market has already gotten so conjested?

Apparently, Steve is looking for more companiesto license Fairplay DRM in order to use iTune Music Service. That's is very intelligent of him...by luring Microsoft into the hardware maufacturing, that will probably drives many different manufacturers to go the Apple
s way.. Brilliant indeed.

iPod has evolved to be one most successful milkcow products that Apple had made so far, interestingly iPod has created so many values enticing propositions that i would said it is still very hard to resist an iPods no matter which model you buy. The range of 3rd parties accessories is enomorous and not only it's provide an enticing reasons to own a fashion icon but also allows may third parties manufacturers to made accessories and profit from it altogether.

Chaining them altogether, it's get into a complete Supple Chain end to end facilitating by Apple.

Amazing idea...i would said.

Never takes away the benefits of creating value chains.

Fully monty here